Alistair Lloyd

You know nothing, John Snow

May
09

We were discussing the design and communication of a particularly complex strategic business case today. One of my team members quipped: “So – do you also know how to ‘Sell Snow to the Eskimos…?'”.

 

And I said, actually…yes.

Gruen Pitch Competition – “Sell Snow to the Eskimos” (ABC, 2010)

 

Leave a Reply